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Business Administration
(Bilingual Program)
Bangkok University International
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Bachelor’s Degree
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International Program
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Bachelor of Business Administration Program (Bilingual Program)
Bachelor of Business Administration Program (Bilingual Program)
Bangkok University International
หลักสูตรนานาชาติ
Business Administration (Bilingual Program)
Business Administration (Bilingual Program)
Academic Year
2026
Semester 1
89,230 THB
Opportunity to get Double degrees

Bangkok University International offers programs abroad for students across all majors seeking Double Degrees or Top Up Degrees. Our partnerships with universities in countries like Switzerland, England, Australia, and Taiwan aim to broaden students' global perspectives. Upon completion, students receive two degrees.
Explore our 13 programs

Interested in joining BU International? Click the link below to learn more about our 13 programs: Entrepreneurship, Marketing, Culinary Arts and Design, Innovative Media Production, Business English, Media and Communication, Creative Communication Design, International Tourism and Hospitality Management, Business Administration, Film, Series and Global Content Production and Business, Business Administration (Bilingual Program), Computer Science and AI Engineering and Entrepreneurship
Highlighted Stories
<p><strong>Match Your Passion With the Right Program at BU International Programs</strong></p>
Match Your Passion With the Right Program at BU International Programs

Choosing a program isn’t always easy, especially when the world is changing fast and new careers emerge every day. Whether your passion lies in creativity, business, technology, hospitality, or global communication, BU International Programs offers diverse pathways designed to help you discover what you truly love and turn it into a meaningful career.
<p><strong>&nbsp;Future Career Trends That Match BU International Programs&nbsp;</strong></p>
 Future Career Trends That Match BU International Programs 

As industries evolve with new technologies, media ecosystems, and global consumer behaviors, the future job market is opening up exciting new paths for students.
<p><strong>What Makes BU International Programs Truly Different?</strong></p>
What Makes BU International Programs Truly Different?

BU International Programs are designed to match the demands of modern industries by combining hands-on learning, global exposure, and future-focused curricula. Across every field, business, design, media, engineering, hospitality, and creative arts.
<p><strong>New Bilingual Business Program BBA (Bilingual Program) Graduate in 3 Years</strong></p>
New Bilingual Business Program BBA (Bilingual Program) Graduate in 3 Years

The BBA (Bilingual Program) program offers a fast-track 3-year business degree designed for students who want to build strong bilingual communication skills and real global business knowledge.
<p><strong>Not Sure What Your Passion in Business Is? We’ll Help You Find Your Path At BU International Programs</strong></p>
Not Sure What Your Passion in Business Is? We’ll Help You Find Your Path At BU International Programs

At BU International Programs, every future starts differently. Some begin with a business idea, some with a creative spark, and others with curiosity about how the world works.
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Business Administration (Bilingual Program)
Bangkok University International

Your Gateway to China–ASEAN Business Opportunities

The BBA Chinese International Program (CH-EN) is a dynamic bilingual business program designed to prepare students for the growing economic opportunities between China and ASEAN. Delivered in approximately 70% Chinese and 30% English, the program combines international business knowledge, communication skills, creativity, and industry experience in a fast-track 3-year format.

Why Choose This Program?

  • Bilingual Chinese-English learning environment
  • Strong China–ASEAN business focus
  • Industry-oriented and career-focused curriculum
  • Integration of business, creativity, and communication
  • Fast-track 3-year degree
  • Internship and cooperative education opportunities

Concentration Tracks

Students can explore areas such as:

  • International Business
  • Marketing
  • Logistics & Supply Chain
  • Creative Commerce & Cultural Management
  • Entertainment & Lifestyle Management

What You Will Learn

Students develop strong business and communication skills in:

  • International Marketing & Trade Strategies
  • Creative Commerce & Cultural Marketing
  • Entrepreneurial Marketing
  • Business Storytelling & Communication
  • Export & Import Management
  • Design Thinking for Business Innovation
  • Artist Management & Content Business

Career Readiness Focus

The program is designed to progressively develop students from foundational business knowledge to professional practice through:

  • Real-world projects
  • Internship opportunities
  • Industry exposure
  • Communication and leadership development
  • Cross-cultural learning experiences

Career Opportunities

Graduates can pursue careers such as:

  • International Business Coordinator
  • Marketing Executive
  • Digital Marketing Specialist
  • Logistics & Supply Chain Officer
  • Business Development Executive
  • Creative Project Coordinator
  • Entertainment & Lifestyle Business Executive

Why Study at Bangkok University?

Bangkok University offers a highly creative and international learning environment where students gain practical experience, multicultural exposure, and industry connections. The CH-EN program uniquely combines business, language, creativity, and cultural understanding to prepare graduates for future regional and global careers.